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Your testimonials and the new FTC rules

Since the FTC announced the new disclosure guidelines this month, there has been a buzz throughout the blogging community… some crying foul, some saying “about time!”, and others just plain confused. While the new ruling [for the most part] affects bloggers who are reviewing or endorsing products, the FTC rules do not target them specifically, [...]

My First Rejection.

Well, no, not really. I’ve been rejected before. But this time, it was different. I liked it. This time, it was exactly what I needed to hear. You see, as a business owner and a site designer, I had a problem.  For the longest time I would always, always say “yes”. I was the “yes” [...]